Get a clear, easy-to-understand report that shows how to improve your site's user experience and boost your sales—no guesswork, just simple steps you can take today.
A website audit for the price of a cup of coffee.
Free attribution included
After signup you can connect Google Search Console (read-only, optional, disconnect anytime). Every audit then links its recommendations to the organic-traffic changes that followed — no extra fee.
See what GSC unlocksA comprehensive user experience and interface audit uncovers hidden issues affecting your website's performance. It gives you clear, actionable insights to improve customer satisfaction, boost conversions, and grow your business.
Find out exactly where visitors get stuck or confused, so you can fix pain points quickly.
Pinpoint opportunities to turn more visitors into customers with targeted changes.
Ensure your pages load fast on all devices, keeping visitors engaged.
Deliver a polished, professional experience that builds trust and credibility.
Make sure your messaging is clear and resonates with your audience's needs.
Enhance your site's structure and SEO readiness to attract more organic traffic.
Connect Google Search Console and every audit shows whether its recommendations actually moved your organic traffic — proof, not promises.
Every common website problem maps to checks in your audit. Here are a few. The full report covers 20 audit types.
CTA analysis, visual saliency, and cognitive-load checks show where attention drops off.
Value proposition, pricing transparency, and trust-signal scoring find the gap between interest and purchase.
Core Web Vitals measurement flags the load and layout-shift issues that drive mobile bounce.
Clarity, syntactic complexity, and AI-authenticity scoring tell you which pages lose readers.
Brand consistency and color-palette analysis catch the visual drift customers notice.
AI SEO readiness checks how well your content is structured for LLM-powered answers.
Connect Google Search Console once and every audit unlocks an attribution surface no other audit tool ships out of the box.
See how your audit score and organic-search clicks move together over time. Every audit becomes a milestone on the same chart, so the cause-and-effect story is visible at a glance.
Get an honest answer to 'did my audit recommendations actually work?' Synthetic-control attribution compares your post-audit Search Console traffic to a counterfactual built from similar pages.
Learn moreSpot the queries gaining or losing the most clicks after each audit so you can double down on what is working and rewrite what is not.
Learn moreSee the full list of insights terms in the glossary .
Plain-language guides on website UX, SEO, AI search, and conversion. The same fixes that bring more visitors in also turn more of them into customers.
This guide focuses on the Shopify-specific basics that matter most. We will show you what is worth fixing first inside a Shopify store and why those changes usually move the needle fastest.
By Emma Pugsley, Co-founder
A lot of e-commerce SEO advice still treats traffic and conversion like separate jobs. In practice, they’re connected: if the page doesn’t explain the offer clearly or guide the buyer well, the traffic doesn’t turn into revenue.
By Emma Pugsley, Co-founder
Website UX (user experience) is the part of your site that decides whether visitors feel confident enough to buy. This guide keeps the basics simple. The goal is to show what matters most on a small store and where to focus first.
By Emma Pugsley, Co-founder
Endorsement
“Excited about the opportunity for our community of small business DTC founders to jump into using you x you i. It's a game-changer for small brands that don't have the budget or team resources of bigger brands, but who need the optimisations and tweaks to grow their revenues. I am absolutely excited about using this tool inside our community.”
Lisa Jones
Founder of SHE-com
“I love that it brings so much awareness to issues that you would not find just by looking at the website or inspecting elements.”
Adeline Xie
Owner of Rupahaus
“Lots of info on the report and given from different aspects (marketer, designer, tech), which makes it great for assigning tasks.”
Annette Bellairs
Founder of Porta Fox
Quick signup with your business details to get started.
Choose whether you want an audit of a single page or your full website.
Enter your website URL and let our AI analyze your site's user experience and performance.
Access your personalised report dashboard with clear insights and practical recommendations to improve your site.
Gain clear, expert insights into your website's user experience, with no costly consultants or guesswork.
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Boost your sales by optimizing your customer journey with straightforward, actionable recommendations.
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Save time and impress clients by delivering thorough, professional website audits with data-backed feedback.
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Supports all websites — no matter your platform or setup.
At you x you i, we're creating more than just an audit tool. This is the first step in an evolving platform designed especially for small and medium businesses. Our universal analytics system anonymously gathers data across all sites using our widgets, so you get powerful insights regardless of your traffic volume.
Soon, you'll be able to measure exactly how your customers interact with your site, understand where they face friction, get smart recommendations to fix those issues, and implement changes with just a few clicks.
By using the audit now, you become part of our exclusive early user group, helping shape features built to grow your business and simplify your website experience.
